Lawless Chrysler Dodge
Jeep Ram
Prepared for Jeff Scarinza, Fixed Operations Director · Jeff Ray, General Sales Manager · June 2026
Follow-up is inconsistent — and deals slip
Reps are weak on logging notes, and follow-up tapers off fast. Over a purchase cycle that runs anywhere from two hours to two years, leads go cold simply because nobody keeps reaching out professionally.
A BDC you can't keep efficient
The sales BDC has been whittled down and is hard to run consistently — you can't see who reps are texting, calling, or emailing, only the appointments they set. You want strong, controllable follow-up that doesn't depend on headcount.
Lease-equity collapse killing easy ups
Stellantis MSRP hikes gutted residuals — lease mix fell from 60–65% to ~35%. Customers are upside down with no lease equity, so the old "your lease is up, come see us" motion no longer generates easy traffic.
Dormant leads & owners go un-worked
Prospects sit 300+ days with no structured outreach, and your owner base isn't mined for upgrades. Reps get beat up after a few calls and start "checking boxes" instead of truly reactivating the list.
Answer Every Lead in Under a Minute — Day or Night
Speed wins deals: a lead worked in the first five minutes is dramatically more likely to convert, yet the industry median response is over 40 minutes. The agent replies to every web lead, call, and text within seconds, 24/7 — voice, SMS, email, and website live chat — then keeps following up with the same energy on the 50th touch as the first, until you get a yes or a no.
Platform target: up to 35% lift in qualified appointmentsTurn Your CRM Into a Revenue Engine — Lease-End & Equity Plays
Most dealership revenue isn't lost on the floor; it's lost between deals. The agent hunts your CRM for the moments that matter — customers crossing into positive equity, lease-ends 90 days out, shoppers whose payment could drop the moment rates or incentives move — and reaches out with the re-lease, buy, or trade math your reps can act on. Built for exactly the lease-equity squeeze Stellantis put you in.
Platform target: up to 25% lift in repeat, same-customer salesHand Your Closers Only Deals Worth Their Time
The agent qualifies every lead — vehicle interest, budget, trade, down payment, timeline — and warm-transfers a ready buyer straight to the floor or books them with the right rep. It handles delicate credit conversations with genuine empathy, so your people stop burning hours on tire-kickers and spend them closing.
Reps get qualified ups, not cold dialsWake Up Your Dead Leads and Owner Base
Every prospect sitting 300+ days and every past customer is money your team has no time to chase. The agent revives 30/60/90-day cold cohorts, matches just-arrived inventory to people who asked months ago, captures the upgrade conversation before a service customer drives off, and powers the forwardable "friends & family" referral plays you like to run.
Turns a stale list into booked appointmentsEvery Touch Measured, Every Sale Attributed
Integrates with VinSolutions and your Advanced Solutions desking so every conversation is logged and every dollar traces back to its source. Configure attribution exactly how you want — full credit to a rep who follows up, a split when the AI books it — plus inferred conversions and one unified view of each customer across sales and service.
Speaks 50+ languages natively — close more in your customer's languageOutbound Sales — Payment Reduction
Agent reaches a customer about lowering their payment, confirms the vehicle and current payment, and books a dealership appointment with the right salesperson — adjusting the time on the fly.
Subprime / Finance Lead Qualification
Agent handles a credit-challenged lead with empathy, gathers full financials (income, rent, payment range, down payment), then warm-transfers live to a salesperson.
Outbound Sales Promo — Example 2
Live AI sales call — hear the agent engage the customer, handle objections, and move toward a booked appointment.
Outbound Sales Promo — Example 3
Live AI sales call — hear the agent engage the customer, handle objections, and move toward a booked appointment.
Outbound Sales Promo — Example 4
Live AI sales call — hear the agent engage the customer, handle objections, and move toward a booked appointment.
Outbound Sales Promo — Example 5
Live AI sales call — hear the agent engage the customer, handle objections, and move toward a booked appointment.
Outbound Sales Promo — Example 6
Live AI sales call — hear the agent engage the customer, handle objections, and move toward a booked appointment.
Weekend calls go unanswered until Monday midday
Service is closed Saturday and Sunday. Every call that comes in Friday evening or Saturday goes into voicemail — and doesn't get worked until Monday, mid-morning at best.
Single BDR creates a capacity ceiling
One rep handles the majority of inbound scheduling. When he's on a call or busy, calls cascade to advisors and then the dispatcher — nobody optimized for booking.
Declined ROs sit with almost no follow-up
Customers decline work on the multipoint every day. Right now there's very little process to follow up and convert those jobs — that's revenue already in your bay walking out the door.
Stellantis recall chaos eating rep time
Recalls get announced before parts are available. Your BDR manually monitors what's scheduled vs. parts on hand to avoid no-fix visits. EV recall 68C can only handle 2 appointments per day.
24/7 Coverage Across Every Channel
One agent answers and works conversations on voice, SMS, email, and live chat on your website — inbound and outbound, around the clock. If a call isn't picked up within ~20 seconds it forwards to the agent; a text at 9pm Saturday gets answered in seconds. It collects appointment details (make, model, VIN, desired time), books against your availability, and emails your BDR a confirm/reschedule so he stays in control of the overflow without lifting a finger.
No more Monday-morning backlogRecall Management with Parts-Availability Logic
We pull recall data nightly from NHTSA, VIN-match it to your vehicle list, and notify customers within 24–48 hours, then re-check open status after 30 days. For Stellantis recalls where parts aren't in yet, a hold flag tells callers when parts are expected and schedules accordingly — then monitors for arrival to confirm or reschedule. The 68C EV cap (2/day) is built into scheduling during onboarding.
Zero over-booking on constrained recallsDeclined-RO Recovery Campaign
When a multipoint line item is marked declined, we automatically queue a follow-up — typically 7–10 days out — and the agent reaches back on the customer's preferred channel to reschedule. Every recovered job is tracked back to the revenue it returned.
Recaptures work you've already recommendedEscalation Alerts — Never Leave a Customer Hanging
When the agent hits a question it can't confidently answer, it says "let me get our service advisor to confirm that" and instantly emails your team the full context. Hit "Coach Agent" in any notification to supply the better answer — we apply it within hours so it never trips up again.
The agent gets smarter every weekOutbound Service Reminder
Agent proactively books a service appointment and handles a complex question by escalating to the service team.
Inbound Recall Appointment
Customer calls back on a recall notice — agent books, explains coverage, and adapts mid-call when the customer changes pickup to self-drop-off.
Outbound Service Promo — Example 2
Live AI service call — hear the agent handle the conversation and book the appointment.
Outbound Service Promo — Example 3
Live AI service call — hear the agent handle the conversation and book the appointment.
Outbound Service Promo — Example 4
Live AI service call — hear the agent handle the conversation and book the appointment.
Outbound Service Promo — Example 5
Live AI service call — hear the agent handle the conversation and book the appointment.
We take a white-glove approach — we build around the systems you already use instead of asking your team to learn new ones. Here's the path from signed to fully live.
Kickoff & Build
We map your hours, advisors, sales process, and the gray areas, then stand up your knowledge base, A2P 10DLC registration, and a dedicated local phone number for inbound and outbound voice and SMS.
Test, Train & Go Live
You get a sandbox to run live test calls and texts and send "Coach Agent" feedback. We turn on after-hours coverage and outbound campaigns right away — using a structured email bridge so nothing waits on deeper integrations.
Systems Come Online
Integration timing depends on each vendor. VinSolutions connects at onboarding and is typically fully provisioned within about a week. DealerBuilt is phased in through their API certification — commonly around 4 weeks, but the timeline and available data are governed by DealerBuilt's process and partner-integration program. You stay fully live on the email bridge the entire time, so nothing waits on certification (details below).
3-Month Ramp
We deliberately warm up volume (starting around 10% and scaling) to protect your sender reputation and stay within carrier guardrails — no spam flags. Reactivation, recall, and lease-end campaigns compound as more customers enter the funnel.
Ready at onboarding
VinSolutions is ready to connect from day one. Expect roughly a week to be fully provisioned and activated inside your VinSolutions account, after which lead and customer data flows both ways. We also work alongside your Advanced Solutions desking.
Phased, via their API program
We integrate through DealerBuilt's API program. The exact timeline and capabilities depend on DealerBuilt's certification process and what their partner-integration program supports (typically ~4 weeks, but governed by them). You stay fully live from Day 1 on the email bridge while certification proceeds.
Included at no extra cost
- Onboarding & deploymentWhite-glove setup and data migration
- A2P 10DLC registrationBrand + campaign registration, TCPA-aware
- Dedicated local phone numberInbound + outbound voice & SMS
- Full reporting suiteAttribution and agent-level performance
- Sub-minute, multi-channel lead response 24/7
- Lease-end & equity-mining campaigns
- Lead qualification + live transfer to reps
- Dormant-lead reactivation & owner upgrades
- "Friends & family" referral campaigns
- VinSolutions + Advanced Solutions integration
- Configurable attribution & reporting
- 24/7 coverage — voice, SMS, email & live chat
- After-hours & weekend appointment booking
- NHTSA recall monitoring + parts-hold logic
- Declined-RO recovery campaigns
- Escalation alerts + "Coach Agent" loop
- DealerBuilt email bridge (Day 1), API phased in
- Full reporting & conversion tracking
Demo login — in your inbox
Click through campaigns, view conversation histories, and see the reporting dashboard with real sample data for both service and sales.
Sales team review
Jeff Ray coordinates a sales-side walkthrough with the team. Consolidate everyone's questions and we'll knock them out in one pass — email works great.
Agreement & kickoff
Once you're ready, we start onboarding within 48 hours — mapping hours, recall rules, EV constraints, your sales process, and integrations before we touch anything live.
Integration acceleration
VinSolutions is ready at launch; a quick nudge on the DealerBuilt certification from your side speeds the service-side integration along.
References on request
We have multiple active dealer groups — including 20-group members — who've granted permission to share their contact info. Happy to connect you directly.
Ready to put both departments to work?
Every weekend service call that goes to voicemail — and every sales lead that goes cold — is revenue walking out the door. Fill out below and our team reaches out within 1 business day.